26 Ofertas de Analista Digital en Costa Rica

Estamos creciendo y queremos que seas parte de nuestro equipo de trabajo. Nos encantaría conocerte

Buscamos personas dispuestas a enfrentar desafíos e incorporar nuevos conocimientos día a día , en un ambiente de trabajo ágil y descontracturado, dónde se bonifica el trabajo en equipo, el espíritu de colaboración, el compromiso y la relación con tus pares.

*SOBRE NOSOTROS*

Encontrarás un equipo orientado a los objetivos y comprometido a brindar soluciones innovadoras de primera calidad. Es por esto que nuestro equipo El desafío es constante y la innovación es una necesidad.

Las posibilidades de desarrollo son excelentes, ya que te integrarás a un equipo altamente capacitado que te permitirá investigar e incorporar nuevas tecnologías, aprender de tus pares compartir experiencias y crecer profesionalmente.

*QUÉ BUSCAMOS?*

Buscamos personas para ser parte de un NEGOCIO DIGITAL dedicado a las ventas online comercializando productos de alta rotación en el mercado de primera línea y calidad. Contarás con una plataforma digital propia de ecommerce automatizada para poder realizar ventas a nivel nacional e internacional desde cualquier punto geográfico.

*REQUISITOS*

• Voluntad de aprender ventas en modalidad teletrabajo y marketing digital.

• Disponer de internet.

• Disponibilidad de 4 a 6 horas diarias. (Mínimo)

• Facilidad de comunicación y redacción.

• Buen trabajo en equipo e integración

*VENTAJAS DE TRABAJAR CON NOSOTROS*

Somos una empresa de telemarketing en constante crecimiento con oficinas y proyectos en más de 19 países. La evolución incesante de la organización brinda oportunidades. Sabemos valorar talento el trabajo y la capacidad de innovar para transformar no solo nuestras oportunidades, sino también el crecimiento profesional y personal de nuestro staff.

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

We advance science so that we all have more time with the people we love
The Opportunity
The Online Marketing Specialist administers and operates day-to-day administration and operation of digital marketing activities focused on mobile messaging within the Global Digital Hub for the Marketing Automation Chapter. This role focuses on supporting business partners by executing email marketing programs and projects, ensuring alignment with the digital strategy for Roche events, products, services, and campaigns.

The Online Marketing Specialist is able to follow and use existing processes and procedures to work effectively, develops and communicates project goals and handles tasks with flexibility and agility. The role maintains internal processes, documentation and communication plans while adhering to guidelines and best practices.

Responsibilities

• Manage and analyze mobile messaging campaigns with tools like Marketo, SFMC, Braze, and OCE
• Develop and execute transactional and outbound mobile messages
• Create, test, and analyze user journeys, segmentation, localization, and asset creation for mobile campaigns
• Track and report on mobile campaign performance, offering insights for improvements
• Consult with stakeholders to understand preferences and develop solutions
• Ensure adherence to processes, documentation, and best practices
• Support global projects and initiatives as needed

Who You Are

• 3+ years of professional mobile messaging experience, preferably in a global environment
• Bachelor's degree in Marketing, Communications, Digital Media, Business Administration or a related field
• Knowledge of HTML for mobile messaging and landing page development is preferred
• Strong understanding of user journeys and campaign logic
• Experienced with Salesforce Marketing Cloud, Marketo, Eloqua, or Braze
• Innovative marketer aware of the latest mobile messaging trends
• Basic SQL query experience for SFMC users; otherwise, not required
• Detail-oriented with excellent organizational and project management skills
• Analytical and strategic thinker, capable of balancing short- and long-term goals
• Autonomous operator with a proactive approach and customer-focused behavior
• Effective communicator with strong interpersonal skills
• Interested in consultancy and training, with strong facilitation and presentation abilities
• Fluent English required

Relocation benefits are not available for this position
Who we are

A healthier future drives us to innovate. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let's build a healthier future, together.

Roche is an Equal Opportunity Employer.

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

We advance science so that we all have more time with the people we love
The Opportunity
The Online Marketing Specialist is responsible for day-to-day administration and operation of digital and email marketing activities within the Global Digital Hub for the Marketing Automation Chapter. This role focuses on supporting business partners by executing email marketing programs and projects, ensuring alignment with the digital strategy for Roche events, products, services, and campaigns.

The Online Marketing Specialist is able to follow and use existing processes and procedures to work effectively, develops and communicates project goals and handles tasks with flexibility and agility. The role maintains internal processes, documentation and communication plans while adhering to guidelines and best practices.

Responsibilities

• Manage and analyze email campaigns using tools like Marketo, SFMC, Braze, and OCE
• Develop and execute contextual transactional and outbound email communications
• Create and test user journeys, segmentation, localization, and asset creation for email campaigns
• Track and report on email campaign performance, providing insights for improvements
• Consult with stakeholders to understand preferences and develop solutions
• Ensure adherence to processes, documentation, and best practices
• Support global projects and initiatives as needed

Who You Are

• 3+ years of professional email marketing experience, preferably in a global environment
• Bachelor's degree in Marketing, Communications, Business Administration or a related field
• Proficient in HTML for email and landing page development is preferred
• Strong understanding of user journeys and campaign logic
• Experienced with Salesforce Marketing Cloud, Marketo, Eloqua, or Braze preferred
• Innovative marketer aware of latest email and mobile marketing trends
• Basic SQL query experience for SFMC users preferred
• Detail-oriented with excellent organizational and project management skills
• Analytical and strategic thinker, capable of balancing short- and long-term goals
• Autonomous operator with a proactive approach and customer-focused behavior
• Effective communicator with strong interpersonal skills
• Interested in consultancy and training, with strong facilitation and presentation abilities
• Fluent English required

Relocation benefits are not available for this position
Who we are

A healthier future drives us to innovate. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let's build a healthier future, together.

Roche is an Equal Opportunity Employer.

Estamos buscando un/a Director/a de Marketing Digital | San José, Costa Rica

Somos un Grupo de empresas especializadas en Marketing y Comunicaciones, líder en la región, comprometido socialmente, con los mejores profesionales que trabajan con pasión y orgullo de pertenencia.

Representamos empresas del
Interpublic Group
, uno de los cuatro grupos de comunicación más importantes del mundo.

18 Agencias

26 Unidades de Marketing

900 colaboradores

Ubicación:
San José, Costa Rica

Modalidad:
Híbrido

Industria:
Publicidad / Marketing / Comunicación Estratégica

Sobre el rol

En
McCANN San José
nos encontramos en búsqueda de un/a Director/a de Marketing Digital para diseñar y alinear la estrategia digital local con la visión regional de GCC. Liderarás al equipo de especialistas, impulsando la innovación en plataformas y herramientas, fortaleciendo la relación con clientes y stakeholders, y potenciando el crecimiento de nuevos negocios a través de estrategias de outbound marketing y generación de leads.

Responsabilidades clave

• Definir y ejecutar la estrategia de Marketing Digital local, alineada a la regional.
• Liderar, motivar y desarrollar al equipo de talento digital.
• Diseñar y supervisar planes de trabajo, presupuestos y KPIs del área.
• Analizar estadísticas de medios digitales, generando reportes y recomendaciones estratégicas.
• Asegurar la calidad, estandarización y rentabilidad en procesos y servicios digitales.
• Liderar licitaciones locales de Marketing Digital y desarrollar nuevas oportunidades de negocio.
• Participar en eventos y foros del sector, fortaleciendo la visibilidad y relaciones públicas de la agencia.
• Generar alianzas estratégicas con clientes, proveedores y socios comerciales.

Requisitos

• Experiencia mínima de 8 años en marketing digital, con al menos 3 en posiciones de dirección o liderazgo de equipos.
• Experiencia en agencias de publicidad, marketing o comunicación estratégica.
• Dominio en planificación estratégica, medios digitales, generación de leads y outbound marketing.
• Capacidad analítica para gestión de KPIs y optimización de campañas.
• Liderazgo con influencia, visión estratégica y enfoque en resultados.
• Inglés avanzado (deseable).

Ofrecemos

• Integrarte a una agencia regional con respaldo internacional.
• Liderar proyectos estratégicos para marcas líderes.
• Oportunidad de potenciar tu carrera en un entorno de innovación digital.
• Modalidad híbrida con balance entre presencialidad y trabajo remoto.
• Compensación competitiva y beneficios alineados al mercado.
• Cultura colaborativa y orientada al desarrollo del talento.

¿Te interesa?

Envíanos tu CV a

con el asunto:

"Director/a de Marketing Digital – San José, Costa Rica"

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